As part of its marketing strategy, Habesha cement has appeared in numerous general and specialized exhibitions and trade fairs to promote its products, service delivery and corporate brand.
Habesha cement has regularly involved in hosting consultation meetings and capacity building trainings for important stakeholders in the construction sector.
The company has conducted consecutive capacity building trainings for block makers and masons. Through the training programs, participants were informed about the feature of our products, how to effectively use cement and important safety procedures in their work places.
HCSC has also created a closer link and working in collaboration with professional associations in the Ethiopian construction sector. Consultative meetings are conducted with members of Ethiopian Consulting Engineers & Architects Association, Contractors association and the like.